Blog

Building a Mailing List through Reader Magnets

By Marcy Kennedy (@MarcyKennedy) One of the almost universal pieces of advice we hear as indie authors is that we need to build a newsletter mailing list. A mailing list allows us to keep in touch with readers and let them know when our next book releases. Theoretically, they’ll be excited to buy our book,(…)

Kindle Unlimited: Is It Worth It?

By Marcy Kennedy (@MarcyKennedy) Back in June I wrote a post where I outlined the pros and cons of Kindle Select, a program where you’re required to make a book exclusive to Amazon for 90 days in exchange for certain perks.  One of those “perks” is that the book we enroll in KDP Select is also(…)

When to Capitalize Titles

By Chris Saylor Today, we’re going to talk about when to capitalize titles. What I mean here is when to capitalize mom or dad, military ranks, honorifics, job titles, and so on. You do capitalize a title when making a direct address (calling someone by “name”). You also capitalize a title that’s being used in(…)

Using Apostrophes

By Chris Saylor Last week, I talked about formatting dialogue within dialogue, as part of an attempt to address a request about using apostrophes in fiction. Today’s post will build off of last week’s. You can use apostrophes in two ways. First, you can use them when combing two words to form a contraction. Most(…)

Taking Back My Crayons and Falling in Love with Writing Again

By Marcy Kennedy (@MarcyKennedy) Welcome back to the third part in my in-depth exploration of why I decided to launch a secret pen name. If you missed the other parts, you can find them here: Reason #1 – Part of a writer’s brand is their name. Reason #2 – I wanted to run an experiment(…)

Formatting Dialogue within Dialogue

By Chris Saylor Hello, everyone! I’m back from my too-long holiday break. I hope you didn’t miss me too much! Today’s post comes from an email request. It’s about properly using apostrophes, especially in dialogue. Apostrophes are a huge topic, so first I’ll cover what I think this requester was really wanting to know, which(…)

Selling Books Through Social Media Vs. Selling Books Through Ads

By Marcy Kennedy (@MarcyKennedy) If you’ve just stumbled upon this post, this is actually the second in a series where I’m sharing my reasons for launching a secret pen name. Here’s the roadmap: Reason #1 – Part of a writer’s brand is their name. Reason #2 – I wanted to run an experiment about how(…)

Why I Launched a Secret Pen Name

By Marcy Kennedy (@MarcyKennedy) So, umm…surprise. I have a pen name. She published two novels and one novella in 2016 with the third in her series already complete and ready to go in a few weeks. In 2017, if all goes according to plan, she’ll put out books 4-6 in the same series as well.(…)

Creating a Print Book Box Set

By Marcy Kennedy (@MarcyKennedy) The last two months during my guest posts at Fiction University, we’ve looked at why we might want to create a box set of our books and how to create a single-author ebook box set. This month I wanted to look at one of the most challenging questions for indie authors(…)

Using Characters’ Apology Language to Create and Resolve Tension

By Marcy Kennedy (@MarcyKennedy) Some of the biggest challenges we face as writers are creating characters that feel like individuals and building authentic tension between our characters, especially if those characters are allies. Today I’m going to look at how figuring out our characters’ apology language can help. (You might also want to read Gary(…)