Creating An Author Business Plan: Setting Your Goals

By Marcy Kennedy (@MarcyKennedy)

In my last post, I announced that I was going to start a series helping busy authors write their author business plans. I’m excited to be back now, facing 2015, and diving in.

The first section of your author business plan is your Author Business Plan Summary. Because it actually contains a lot of different information, I’m not going to cover it all today. That would be overwhelming and make this post much too long. Remember that this is about breaking it down into manageable, unintimidating pieces. One small bit that you can do each day.

Eventually, your summary will include your goals, the types of books you plan to publish, your target number of releases per year, your audience, what outside help you plan to hire, the form and method of distribution for your books, and how you’ll deal with income. You’ll likely end up giving a paragraph to each.

Today we’re going to focus on your author goals. If you look back at my opening post “Three Questions to Ask Yourself Before Writing an Author Business Plan,” you’ll remember that we’re focusing on what I called the “career writer” and we’re looking at this from the perspective of someone who wants to independently publish (or hybrid publish). A career writer is someone who views their writing as either a full-time or part-time job or wants it to be one. They want (and need) their writing to make a profit.

If you’d like to read the rest of this post, head over to Fiction University for my monthly guest post–Creating an Author Business Plan: Setting Your Goals.

Interested in more ways to improve your writing? Grammar for Fiction Writers, is now available from Amazon, Kobo, or Smashwords. (You might also be interested in checking out Mastering Showing and Telling in Your Fiction.)

Both books are available in print and ebook forms.

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