Advertising Strategies for Indie Authors

By Marcy Kennedy (@MarcyKennedy)

Each month you can find me guest posting for Janice Hardy’s Fiction University on topics related to self-publishing.

I’ve recently started a new series on advertising strategies for independent authors. Advertising can be a bit controversial because it can eat up a lot of money and give few results. When it works, however, it can help bring a book the attention it needs to find new readers.

Here are the first two posts:

The Basics of Advertising for Indie Authors

Is It Ever Okay to Lose Money on Advertising?

Interested in more ways to improve your writing? Check out my Busy Writer’s Guides such as Description, Deep Point of View, or Showing and Telling in Fiction.

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